This option offers two-fold opportunity for students. Its training methods emphasizes on market place experience of the practice of public relations, focusing on practical case studies and industry trends, while also covering the course outline for the professional certification examination. This means that students who sign up for this option would not only learn hands-on and practical public relations skills but also be working towards being a chartered member of the public relations professional body through its examinations.
Students who choose this option are those who wish to build a professional career in PR practice or wish to have a career change to Public relations. Entrepreneurs who wish to under the PR functions also sign up for this option. Sign up